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última version al 15:24 14 mar 2012

The Mother of most Personal Trainer Marketing Systems

There are all forms of personal trainer marketing system, techniques and systems out there to help you get more training customers. But none are when effective, as low cost and since easy to manage because one I'm about to reveal to you right now. In my opinion relationship based marketing is the mother of all marketing systems - particularly when you're selling high dollar services like fitness. There reason this style of marketing works so well is because it establishes trust, credibility and positions you as the authority. See, people don't buy high priced services like personal training coming from a website, ad, or flyer. They buy from persons they know, like and trust. Instead your site, ads and flyers need to simple generate interested prospects into your relationship marketing funnel then the real marketing takes place. And thats the little secret that many personal trainers overlook.

They run ads in addition to create flyers and attempt to sell off the page when the truth is your ads should only serve to build leads. The reason relationship promoting works so well is because over a relatively short stretch of time you get to set up credibility, trust and position yourself because local fitness expert - and that makes it much easier for people to wish to accomplish business with you. But for most fitness personal trainer marketing strategy it's difficult to get this done type of relationship based marketing due to three things.

You're way too busy to find time to follow up with your prospects. But you know you need to, because that's what is effective.

You're not really sure the way to follow up, what to say, and how often to say it. And you know that saying an unacceptable thing can actully carry out more damage than very good.

You don't have a systemized process to connect with your prospect for a continues basis. People need to become reminded often. Here's the secret that will relationship based marketing for personal trainers. Start a bi-monthly online newsletter. Email and online newsletter marketing is less expensive, easy to do, and give you on the spot results - unlike snail email that takes forever. Make it content loaded, personal and fun that will read. (boring articles complete more damage than beneficial) Be consistent using your newsletter. Send one out about the 1st and 15th of every month. And be sure in order to ask your newsletter buyers for referrals. It's that easy. Committed to your accomplishment, Bedros Keuilian.

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